Here’s what happened:
A few days ago I was looking at the reviews of a
book on “How to build muscle.”
I looked at the 1-star reviews (very negative),
because that usually exposes unfulfilled needs.
I immediatelly started seeing a pattern. Many of
the people were saying the exact same thing:
“This will never work for someone who is busy
with family and work.”
Boom – right away, we can get a niche idea:
“Building muscle for busy people.”
Heck, the domain “BusyBodybuilding.com” is
available as I type this.
You could create a course that talks about how the
modern man (or woman) can build a great physique.
For example:
- how to build muscle with 2 workouts a week
- how to build a home gym
- bodyweight exercises that work
- quick and healthy recipes
You get the idea.
You can do the same with every other information
product on Amazon. Look at the negative reviews to
see what people want but aren’t getting…
Talk soon,
George
