Get your landing page wrong, and you can lose a ton of money. But get it right and you can be well on your way to the lifestyle you want. Let’s get rollin’…

Mistake #1: Having a confusing design.

What do people like more? “Ugly” pages or “beautiful” ones? It’s not a question of beauty. It’s a question of simplicity, clarity and usability. Simple sells. Most “ugly” websites tend to be very simplistic (which is good). That’s where “ugly sells” came from.

Avoid having distracting links above the fold - put them at the bottom of the page instead. What you want is “eye-pleasing but dead simple.” Which brings us to…

Mistake #2: Not using “eye candy.”

A picture equals a 1000 words. Just having text can be simple (as it should) - but it’s also boring. People are short on time and they make decisions within nanoseconds. A picture (also known as a “hero shot”) can convey the message and the “good feelings.”

(more…)

I know tracking doesn’t sound “glamorous.” BUT:

If you don’t track, your campaign is almost DESTINED to fail

If you track, you can take a “so-so” campaign to super profitable!

I’ve had campaigns where my most profit came from the source I would LEAST expect. If you are not tracking your advertising and you start now, I can almost guarantee you are in for a few surprises .

Ok, some tips:

If you are an affiliate for someone else, by FAR the best method is this: Send the merchant an email and tell them to add your conversion code on their thank you page. That way, everything is getting tracked down to the individual keyword.

Some of the merchants will agree right away. Some may need some more “convincing.” You can always wait till you have made a couple of sales for them before contacting them. Trust me, once they see that you are actually making them money, the $$ signs will appear in their ayes and they will fall in love with you. They are almost guaranteed to put your code on their thank you page.

If you want to do everything “solo”, without emailing the merchant, you can still do this. You can add a tracking ID at the end of your advertising URL. For example, Clickbank has the variable “tid.” If you are promoting a dog training course and you are linking directly to the merchant, then you can track like this:

(more…)

Avoid going the wrong way in your affiliate promotions

Many affiliates will choose keywords like:

(more…)